Who said you can’t integrate fluid, traditional character animation into a site for gamified data collection? The amazingly talented team at Resn tapped us to design and animate the characters for the new Navigate site.

We started by developing the character design and building a visual language for the brand. Then, we created animation loops that seamlessly integrate into the site’s UI?helping to express the brand’s values, showcase various use cases, and fully immerse users in the scrolling experience.