WE CREATED A HOUSE-SHAPED ’29 HOME WEEK’ PROMOTIONAL KIT FOR 29CM HOME. HEAZ DEVELOPED PROMOTIONAL LOGOS FOR THE ‘TASTE KIT’ AND ‘WELCOME KIT’ AND DESIGNED A SET OF ICONS REPRESENTING SIX DISTINCT CATEGORIES UNDER THE HOME CONCEPT. EACH KIT FEATURED A CONSISTENT VISUAL IDENTITY BY CAREFULLY MATCHING THE COLORS OF THE KITS AND THEIR RESPECTIVE LEAFLETS. THE ‘TASTE KIT’ INCORPORATED A SLEEVE DESIGN FEATURING A WINDOW DETAIL, ALLOWING INTERNAL GRAPHICS TO BE PARTIALLY VISIBLE AND ADDING VISUAL INTEREST. THE ‘WELCOME KIT’ WAS CRAFTED AS A DOOR HANGER FOR CONTINUOUS, EVERYDAY USE, ACCOMPANIED BY AN ACRYLIC KEYRING TO FURTHER ENHANCE CONSUMERS’ BRAND EXPERIENCE.