We freely created various stylized characters.

Rebranding for Arha, a jewellery brand built around archaic symbols, mythology, and objects as personal talismans.

Inspired by optics and velocity, the mark is formed through the precise recomposition of dynamic elements into the fleeting silhouette of a bird in passage. The image captures a moment of motion rather than a fixed object, aligning naturally with the brand’s Chinese name. Light, directional, and immediate, it expresses a spirit of speed, clarity,…