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Hyundai ‘Welcome to Las Vegas’/Jules Esick
“Trained by the Unexpected” Welcome to Las Vegas! The perfect training ground for Hyundai’s IONIQ 5 robotaxi. The chaotic, colourful and unpredictable city provided the inspiration and the backdrop for the campaign for Hyundai. As Sarah Buggle, creative director at Jung von Matt SPREE, says: “The key highlight of the campaign is its style of communication;…
