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LALIGA | The power of our fútbol
We live in a new era in which new generations seeking multi-screen experiences have disconnected from more traditional sports and are looking to stop being spectators of the world and become players. LALIGA needs to adapt to this new context, to strengthen the bonds with new generations, to provide a new competition experience to its…
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Annette | LG2
Annette bar à vin is a wine bar blending functionality and refinement. It has a delicate, botanical brand identity, evidenced in the architectural and visual signature. The name is a nod to the co-owner’s Ukranian roots and the fresh dill ? aneth in French ? that infuses the country’s traditional dishes. The brand identity evokes…
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WhatsApp
Whatsapp had the challenge to update its brand positioning. Among the intentions for the new moment, the biggest one was to transform privacy into a more human, close, constant matter. The brand sought to be perceived as a reference when it comes to privacy ? in addition, it aimed to get closer to the user…