Chi Wang 王赤

Character design Very happy to share some character design work that I was lucky to do last year for a commercial directed by James Paper for Camden Town Brewery.

DeFi Mono (DFM) is a platform app concept in the cryptocurrency category aimed at helping users get the most of their crypto-capital: both in securing their assets and making more money. Scope: Brand strategy Tone of voice Copywriting Visual identity Visual content creation Web design

Series of posters and merchandising developed for the artist Billy Strings

Visual identity and interface design for “Uns gehört die Zukunft” (EN: “The future is ours”). The project invited teenagers to do some research in LCB Berlin’s literature archive dichterlesen.net, digging deeper into topics they deal with today. Illustrationen by Josep Puy, web-development by Max Wohlleber.

We all like to listen to music, so this time, during the RnD process, our team created a full CG animation focused on the Bang & Olufsen wireless subwoofer – Beolab19. 

A REINVENTION OF IDENTITY: REFLECTING THE TRANSITION FROM ‘I’ TO ‘WE’ THROUGH A BRAND’S SIGNATURE DYNAMISM IN DESIGN. INTERNATIONAL INDUSTRIAL DESIGNER JORGE DIEGO ETIENNE FOUNDED HIS NORTHERN MEXICO-BASED DESIGN STUDIO BACK IN 2012. FOR ITS TEN-YEAR ANNIVERSARY, THE STUDIO FOUNDER REACHED OUT TO US WITH THE QUEST OF REINVENTING THE BRAND’S IDENTITY.