Chi Wang 王赤

Opened in 1910, Nashville’s first “million-dollar” hotel has undergone a brand overhaul with today’s traveler in mind. Its opulent rooms famously hosted campaigners for (and against) women’s right to vote, with the yellow-rose-wearing Suffrage supporters winning by a hair. In honor of this pivotal event, our rebrand leans into a bold signature yellow, paired with…

Inspired by Google’s iconic G, we created ten distinct scenes that creatively embed the letter within generative designs, as if they had been dreamed up by different people.

“You are the salt of the earth; but, if the salt becomes insipid, with what will it be salted? He is no longer good for anything but to be thrown away and trampled on by men. “ (Mt 5,13 [2])